Link Building Services

Link building is the process of building quality external reference mass to a website in order to promote it in search engines. It is part of SEO promotion, which aims to acquire links from other domains being one of the most important factors affecting positions in Google search results.

Link building is not an easy task. It requires dedication and hard work to find a portal that will provide value to your domain through a link. Most certainly, nothing prevents anyone from purchasing links in a massive way from places of dubious quality. However, if you are interested in building links effectively, we recommend focusing on ethical methods.

In short, a website’s backlink profile is the sum of links and anchors (anchor text) that lead to that website. The link profile of any website can be generated either naturally or artificially. Natural generation means that a website may receive incoming links if it has interesting or useful information for its target audience, while an artificial link profile means that links are bought or leased from specialized advertising platforms. A very common definition is not ‘website link profile’, but reference mass’, which is the same definition. When looking at a website’s backlink profile, it is worth noting that it represents a particular category of links leading to a particular web resource. 

The key characteristics of a link profile are as follows

• security;
• growth dynamics;
• site`s trust;
• diversity and an anchor list.

Website promotion with links is an important SEO component, which improves the position of the resource. Proper use of links will get web pages to the top and strengthen a company’s credibility.

As soon as you decide to start link building, which scenario is preferred to get the desired result is the main thing you consider. Search engines use links to:

• open new web pages;
• help determine how well a page should rank in its results.

Once search engines have scanned pages on the web, they can extract the content of those pages and add it to their indexes. They can decide whether the system considers the quality of the page sufficient to rank well for relevant keywords. When deciding, search bots don’t just look at the content of the page. The number of links pointing to a potential donor page from external websites and their quality is determined.

You might think you have everything you need and can make it on your own, but link building is more than finding content on a website and building a link at the first opportunity.

Quality is more important than quantity in this case. This is one of the reasons why people choose to outsource link building. Besides that it is convenient, it also guarantees you contextual expertise.

Outsourcing allows you to focus on the more important things and spend more time on what you’re better at. This could be managing in-house staff, developing your business, or even overseeing your top-level search engine optimization strategy.

Other benefits of outsourcing include:

• reduced routine;
• diminished workload;
• easier scalability.

Hiring SEO companies for initial set-up is a smart move for those who don’t have much experience in this field. Also, if you are determined to crush your competitors in search, it is highly recommended to seek help from professionals.

It is a plan of action, which should answer the question: of how to increase the number of backlinks for the site safely, with maximum results for a limited budget. Also, link building strategy should take into account the specific niche. Each segment requires different approaches and more or fewer resources. When putting together a link-building strategy, you also need to find out: 

• whether the competitors grow through links;
• where and how are the market leaders getting backlinks;
• what can be done to get ahead of the competition through effective link-building?

Both link-building and website promotion methods are divided into black, grey, and white.

Black or grey methods try to manipulate the search engine by sending artificial signals about the usefulness of the resource being promoted. Black methods are used in order to save the budget and in the gray zones, where quality links are extremely difficult to get, in principle,- e.g., in the field of betting, casinos, dating, etc. The main black methods include spam, PBN, 301-redirect, and hacking sites.

White methods are more time-consuming and costly, and at the same time do not violate search engine recommendations, so they are not subject to sanctions and filters. White methods include crowd-marketing, submits, outreach, and multi-level link building.

Getting backlinks remains an important part of external search engine optimization. However, link quality has a greater impact than the number of backlinks.

Quality backlinks convey more authority or “link weight” and thus increase the credibility of your site. This high-quality link weight is key to boosting your search engine results pages.

Quality links are considered by search engines to be editorial links supplied by an author, an editor, or a webmaster after assessing the content of your site. If a person found the content useful and voluntarily linked to it, then it is valuable and useful.

The main criteria for link quality are considered to be

• traffic potential, i.e. interested users clicking on links, and exploring content;
• thematic relevance, i.e. overlap and broader or narrower thematic focus;
• the reputation of a donor’s site, i.e. the users trust authoritative sites more than obscure resources.

In order for the editor of an authoritative resource to notice the content of a new site, the landing page has to come to his attention: in search, social media, an email list, a link in a messenger, etc.

Perhaps every SEO professional involved in link building has heard the question from a client: “When will I see results? Clients want to see positive change as soon as possible, and you can not blame them for that. In practice, however, it can take 3 to 12 months before you see an improvement in site visibility as it takes a lot of money, work, and time to build quality links.

A few significant factors that affect the speed of link building process shall not be neglected are

• The site`s credebiility;
• Positive and negative traffic movements;
• The popularity of the brand;
• The types of pages providing the links;
• The level of competition in the niche;
• The client`s budget.

Link building is not the free promotion of websites on search engines it requires allocating a certain budget for it.

It is impossible to predict the cheque in advance, but in any case, our company provides a full monthly report on the work carried out. The cost of link building service is determined by the website promotion and copywriting. The budget for buying links is estimated on a monthly basis and at any stage, the customer can adjust the amount of investment.

The average price per link varies and depends on how reputable the site is. For newly created sites, we offer budget fares.

You may send us a request by filling out an application form on our website. Specify your contact details and briefly describe your project, expected goals, deadlines, and the planned budget. Our manager will carry out an initial analysis and contact you with further questions in the shortest time. The final fare for link building services will be approved after all the issues have been agreed upon with the client.

Yes, we carry out an analysis of the customer’s existing backlink profile which consists of

• auditing the quality of existing backlinks;
• extracting bad links;
• analyzing the reference mass of competitors;
• developing link building strategy for a quarter or half a year;
• analyzing the profile of the site and offering recommendations on how to change it naturally.

To build a quality link mass for a website, it is necessary to use the experience of competitors’ resources, which is what we do in the process of auditing the link profile of our customers. We usually analyze 3-10 competitor sites that rank highly for most queries from our semantic kernel.

Our company is ready to develop the best outreach strategy for you, and the cost of such links will be lower than other companies in the market. Outreach will be useful if:

• you are selling goods or providing services that are in demand in the market;
• links to your site can not be bought on the link exchanges;
• you have a large amount of time, from 2 weeks to a month;
• you have an available budget.

Our company provides forum link building services to generate forum links by publishing responses in online forums, which promote your website. These links will help to increase first of all external optimization ranking, and brand awareness due to the activity of people on the forums, as well as to raise traffic and sales accordingly.

Our agency has learned how to generate the perfect PBN. It is a tool used to create links to a website in order to increase its position in search engines. We will consult our clients on the PBN network and site satellites, build the infrastructure of servers for casting satellites, and do all the routine work of the promotions for you.

We recommend our clients take advantage of our tier link building services due to the effectiveness of this strategy if they have the respective budget. This strategy is much more expensive than the classic one with single-tier links but it shows the results in the long-run perspective. If your resource is in the top ten, it doesn’t mean you can do nothing. Strengthening your already top sites with a mass of links is a very useful procedure that can help you either hold your position or move up the rankings. So, second-level conversions are a great way to attract more traffic to the resource you are promoting.