SEO Wiki

The latest and best SEO practices from NL Tech

Personalized Search

Personalized search – an algorithm by which a search is made on the Internet with an individual approach for each user. When searching, many factors are taken into account. Among t…
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Search Engine Penalty

All website owners must follow a specific set of rules if they want to play in the internet league. As in any game, a rule breaker must be punished according to the decision of the…
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Backlinks

One of the most crucial external optimization factors is links to your resource. Analysis of external links will allow you to evaluate the parameters of the link ”juice” of competi…
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External Linking

External linking is a thematic grouping of pages of various websites using hyperlinks. This ensures the transfer of weight between resources, that is, the donor site through the ba…
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External Ranking Factors

External ranking factors are factors that influence the position of the site, which the search engine assigns to it in the SERP. Each search engine uses its own algorithms to deter…
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Interlinking

Interlinking is the process of linking individual pages with links. In this case, it’s not about a separate link leading to any specific page, but about a system of links connectin…
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