On-Page SEO Services

On-page SEO or internal optimization is one of the most fundamental aspects when promoting a website, from optimizing title tags and content to adding internal links and implementing structured data. Also, on-page SEO largely consists of technical optimization. Technical SEO is concerned with fine-tuning the website’s technical components to enhance its search engine performance, which includes addressing issues like page speed, site speed, duplicate content, site structure, crawling, indexing, and other technical factors that could affect search visibility. By organizing the content on the webpage, on-page optimization enables better crawlability and enhanced visibility on search engines, ultimately leading to an improvement in the page’s ranking for specific search queries. At the same time, your top priority should be to create an exceptional user experience, not just over-optimize your content for crawlers.

On-page SEO should be done even if you rank first in the search results because SEO is an ongoing process.

The difference, as you can guess from the names, is where the optimization takes place.

On-page SEO or site-centric optimization involves all the tactics that can be used within a website to boost its search engine rankings, such as optimizing tags, meta descriptions, content, images, and other components.

Off-Page SEO is everything that happens in the external environment and affects the ranking of the site. This includes backlinks, E-A-T, local SEO, social media mentions, etc.

Unlike off-page SEO, on-page SEO is entirely in your power. But it is crucial to bear in mind that both off-page SEO and on-page SEO are essential to success.

On-Page SEO is a must in view of the fact that it is an inseparable element of search engine optimization that can help you get higher rankings, reach a larger audience, and get more organic traffic. Unlike off-page SEO, on-page SEO is absolutely under your control.

Google is always refining its search algorithm to provide the most pertinent results to users. In 2021 alone, the search giant conducted 800,000 experiments and rolled out over 5,000 updates to its algorithm. Despite these ongoing improvements, the algorithm isn’t flawless and can still struggle to comprehend newly published content. This is where the significance of Search Engine Optimization (SEO) becomes obvious. 

There are hundreds of ranking algorithms, and no one knows them with 100% certainty and how they work. Some of the on page ranking factors are confirmed, in the sense that Google uses them directly in their ranking algorithm. While others are not used by Google, or at least not directly. However, all factors are vital as they improve the general user experience and provide value to a site visitor. Here is a list of the major on-page SEO factors that directly or indirectly affect the success of your website:

• Site architecture
• Quality outbound links
• Site speed
• Mobile friendliness
• Using HTTPS
• User-friendly URLs
• Target content
• Keyword and image optimization
• Readability and UX
• Click-through rate
• Commercial factors

There are several indicators that can suggest your site needs on-page optimization services. Here is an on-page SEO checklist of the most common ones: 

• poor search engine rankings
• low traffic and engagement
• high bounce rates 
• poor user experience
• outdated or irrelevant content 

A very common problem is ranking a website for keywords in places that are not its target audience. This can lead to lower engagement and conversions because the visitors coming to your site are not the target audience. In this case, you will need to optimize your site’s location targeting and keyword strategies to reach the right audience.

The second issue concerns the investment in building a proper backlink profile that has not paid off as your site’s search engine rankings have not improved. This can be a sign of poor optimization on the page, such as not using targeted keywords in the content or not optimizing meta tags.

If you are experiencing any of these issues, it may be time to consider investing in on-page optimization services to enhance your website’s performance.

The cost of on-page SEO services can vary depending on several factors, such as the size of your website, the scope of the project, the level of contest in your industry, and the experience of the SEO agency or consultant you hire. Some providers may offer flat rates, while others may charge by the hour or on a project basis. Generally, the cost of on-page SEO services can range from a few hundred to several thousand dollars, depending on the complexity and scope of the work. It’s important to get quotes from multiple providers and compare their services to ensure you get the best value for your investment.

First you need to define your business goals. This is a paramount step, since depending on what you aspire to, the appropriate SEO strategy will be selected for your business needs. 

Next, fill out a short form on the Natural Links website to request a free consultation. During the consultation, you can discuss the current status and goals of your website with one of their SEO experts and get recommendations on the first-rate on-page SEO strategies to help you achieve your goals. Alternatively, you can also email us at [email protected], skype:support_70095?chat, or @naturallinks (Telegram) to schedule a consultation.

The duration of on-page SEO services varies depending on the complexity of the website and the scope of work required to achieve the desired results. As a rule, on-page optimization can take a few weeks to a few months to complete. During this process, an SEO expert will analyze the website’s content, structure, and technical aspects, identify areas for improvement, and make necessary changes to improve the website’s search engine ranking. However, the timeline may also depend on the client’s goals, budget, and timelines. Moreover, regular updates and optimization are necessary to maintain and improve search visibility of a website, making on-page SEO life-long work rather than a one-time task.