SEO services for SaaS

Natural Links offers the market-best SEO services in the SaaS niche. We specialize in increasing the organic traffic of SaaS websites and help our clients score high in SERPs by accurately inserting relevant keywords and applying other industry-leading SEO practices.

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Best SEO practices for the SaaS market

Why do SaaS businesses need SEO?

SaaS companies tend to focus on performance-based marketing. Sure, pay-per-click, social ads, and affiliate marketing work great for attracting customers. However, their costs add up over time and do not bring the expected results. As soon as you stop paid advertising, traffic stops as well.

Using SaaS SEO helps increase a platform’s organic search visibility. It makes your business easy to find by its potential customers, who are:

Searching for the type of software you offer
Looking for information on software like yours
Ready to buy software like yours
Interested in content related to the type of software you offer

That is why your business needs a solid SaaS SEO strategy.

It drives the growth of organic traffic and brings your business more leads.

SEO strategy for SaaS businesses

Your SaaS SEO strategy should be based on two pillars: clearly defining your target audience and showing them you have a solution to their problem. The key thing is to make sure that your sales funnel is optimized through all of its stages. For that, you need to incorporate top, middle, and bottom funnel keywords into the content on your website pages. This way, you target all possible audience groups and help them easily find your website.

Essential in the SaaS market

A strong link building strategy is a must for a successful SEO implementation in a SaaS company. Tactics that work well in the SaaS market include resource link building, unlinked brand mentions, guest posting, and digital PR. Quality backlinks not only work as means of spreading awareness of your brand but also increase the credibility of your website in the eyes of Google.

Case Studies

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Case Study: All-in-one SEO Services for Osome

40x

Organic traffic growth – now there’s 40K+ unique visitors per month

conversion rate growth from organic visitors from 5.14 % to 10.84 %

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Case Study: Crowd Marketing, Link-Building & SERM Services for a Nutrition Brand

25%

The number of brand queries increased by 25%.

15k to 36k

Within 1 year of work, the client's website organic traffic grew from 15k to 36k unique visitors per month.

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Case Study: Crowd Marketing, Link-Building for iGaming Brand

1098

unique referring domains with the links to the clients website appeared as a result of all our work in the index of Google search engine

8 month

After 8 months most of the keywords began to rank and bring traffic. In such a highly competitive niche as Igaming, even low-frequency queries are especially valuable.

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